Let Us Make Cake

Client: The New Museum

Year: 2011

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About

A featured project of Flash:Light, “Let Us Make Cake” was a 174ft projection mapping of the New Museum’s award-winning SANAA-designed building on the Bowery – the first projection created specifically for this iconic modern facade. NBNY developed a unique method that allowed artists from a variety of traditional mediums (painting, sculpture, performance) to engage their talents on an epic scale. This innovative, materials-based approach demonstrated new expressive possibilties for projection mapping as an artistic medium.

Participating Artists Included:
Vito Acconci, Marilyn Minter, Chakaia Booker, Daniel Ashram and Jon Kessler